Est. 2026 · Independent
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No-code enterprise CRM

Creatio

Creatio Review (2026): Pricing, Pros & Cons

A no-code, AI-native CRM for automating complex workflows.

★ 4.4/5 from ~$55/user/mo combined No free plan

The short answer

Creatio is a highly configurable CRM for mid-size and enterprise organizations that want to automate sales, marketing, and service processes without traditional development. Its no-code studio and composable products are the main strengths. Buyers should still budget for process design, governance, and implementation because flexibility does not remove the work of defining a complex system.

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What is Creatio?

Creatio combines sales, marketing, and service CRM products with a visual no-code application and workflow platform. Teams can model custom objects, processes, interfaces, and AI-assisted automations on one architecture.

How much does Creatio cost?

Creatio prices its platform and CRM products separately; a basic Growth platform plus one CRM product starts around $55/user/month, with minimums and custom unlimited pricing.

DetailCreatio
Starting pricefrom ~$55/user/mo combined
Free planNo (free trial only)
CategoryNo-code enterprise CRM
Best formid-market and enterprise teams needing no-code process customization.
Our rating4.4 / 5

Prices are indicative 2026 list prices and change frequently; confirm with Creatio directly.

What are the key features of Creatio?

The standout: Deep visual no-code workflow and application customization.

  • Sales, marketing, and service modules
  • No-code process designer
  • Composable applications
  • AI agents and workflow automation

What are the pros and cons of Creatio?

ProsCons
✔ Very flexible without conventional coding ✘ Requires implementation discipline
✔ Unified CRM suite ✘ Pricing has multiple components
✔ Strong process automation ✘ More platform than simple CRM

Who is Creatio best for?

Creatio is best for mid-market and enterprise teams needing no-code process customization. Founded in 2014 and headquartered in Boston, USA, it has earned a 4.4-out-of-5 rating in our assessment.

What are the best Creatio alternatives?

If Creatio is not the right fit, these are the closest alternatives to compare:

  • Salesforce — The most powerful and customizable CRM for complex organizations.
  • Microsoft Dynamics 365 Sales — An enterprise CRM deeply tied to Microsoft 365 and Teams.
  • SugarCRM — A customizable CRM suite for complex mid-market sales teams.